This is the second post on your blog, and it's the one that feeds the side-bar on your homepage at Sonlight.com. Be sure and update it with your convention schedule each year. I like to include a picture of my booth at the top of this post, for visual appeal. (Keep the picture small so it will fit nicely on the side-bar.)
I also added a Facebook "Like Box" here so people who visited my homepage on Sonlight could also subscribe to my page on Facebook. (For step-by-step directions, see the How To page tabbed at the top.) In addition, I put the Facebook box on my sidebar, so that's there on my blog even after this post is buried.

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